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Titulación:
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Objetivos: |
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The Master in Telecom and Digital Business provides you with solid general business studies and specialized knowledge, and combines both with a methodology that puts your knowledge into practice molding you into a specialist professional and preparing you for your career in ICT and media, and the future challenges that it will bring. |
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Metodología: |
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Programa: |
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The Master in Telecom & Digital Business, lasting 13 months, is a full-time program held on IE’s central-Madrid campus. The program is focused on the design of marketing strategies and company innovation in the era of the digital convergence of IT, media and telecom industries. It includes a residential period in Silicon Valley and is supported by key players in the global technology industry such as Accenture, Cisco, Nokia and Telefónica.
International Experience
With more than 70 nationalities on campus, IE’s truly international environment will benefit you by furthering your ability to conduct business at an international level in today’s multi-cultural world as you gather cross-cultural experience and exposure to a multitude of nationalities and cultures.
Structure
The Master in Telecom and Digital Business consists of 4 teaching periods which address both general business as well as specialized skills.
First period (October-December)
All Masters in Management students (Master in Marketing, Master in International Management, Master in Biotechnology Management and Master in Telecom & Digital Business) work and study together to develop the fundamental skills required by today's top managers. Key areas such as financial accounting, marketing, quantitative methods, and organizational behavior are covered in this first term.
A core element of IE's philosophy is that an entrepreneurial mindset and management style are essential for modern business leaders.
Students learn how to analyze business ideas, creatively capture value, and value marketing strategies in their different stages of development. The first term also includes the Accelerate program, initiating the continuous development of "soft skills" such as teamwork, communication, and leadership skills.
Second Period (January - March)
The second period works to build a common language for digital convergence, analyzing the sectors where this process is taking place while acquiring the management tools such an analysis provides. This period will also introduce the concepts of entrepreneurship, one of the key pillars of the program in keeping with IE Business School's entrepreneurial spirit. You will also be introduced to the social, cultural and market changes that technology is bringing, with a marked focus on their role in the business models that are emerging or being transformed as a result of these changes.
Third term (April - June)
Having acquired a deep knowledge of technological, social changes and emerging business models, you will analyze the key operative factors and innovation in the field of telecom and digital business, the potential for collaboration and integration, as well as the impact the regulator has on activities in the sector.
You will continue to build a structured vision of the complexity of these markets, using tools, both new and not so new, to translate this knowledge into action. A glance at the immediate future of telecom and digital businesses, with a special focus on steering the innovation process in the direction of the client will also form an important part of this period. This period will analyze the use of technological equipment, and how it will impact the way companies tackle innovation processes, one of the fundamental challenges of the industry.
The Third period also features a residential module in San Francisco, which will take you right to the heart of Silicon Valley, one of the world's powerhouses of innovation, business, and technology. This module will include visits to leading companies in the sector to explore and understand how they successfully manage innovation processes and the role these processes play in generating revenues, attracting, and retaining talent, and involving and managing clients.
Fourth Period (July - November)
The final period, the Beyond Borders Experience, opens up a world of personalization options which compliment your studies at IE, furthering your academic knowledge whilst also offering the experience so essential to putting your knowledge into practice. You will be able to choose from a host of personalization options: exchange program that open the door to the ever-invaluable experience provided by exposure to new cultures; IE's Venture Lab to hone your entrepreneurial skills; or an internship program to help you gather some invaluable experience.
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Requisitos de acceso: |
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- A Bachelor degree at an accredited college/university (or equivalent).
GMAT exam or IE Admissions Test. The test result from one of these exams is a prerequisite for admission.
- An English language certificate is required for all non-native English-speaking applicants (TOEFL, TOIEC, IELTS, Cambridge Advanced).
- A complete application for evaluation by the Admissions Committee, including all supporting documents.
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